Makeine could dominate in sales this season

Japanese netizens have discovered that the anime "Makeine: Too Many Losing Heroines!" is sweeping Amazon Japan's booking rankings, positioning itself as the series with the highest physical sales potential in the Summer-2024 season (July-September). Although physical media sales have lost importance in the last decade due to the rise of streaming, the fact that so many fans are willing to spend money on products from this series indicates a loyal and passionate fan base that not only enjoys the anime but also supports the franchise financially.

So far, "Makeine: Too Many Losing Heroines!" ranks 27th in the physical disc pre-order rankings (which includes everything, not just anime), beating other popular series such as "Oshi no Ko" at No. 33 and "Alya Sometimes Hides Her Feelings in Russian" at No. 57. Although the season is still ongoing and positions may change, these pre-listings are usually a strong indicator of the series that will dominate sales, and there are no signs of "Makeine" losing its place in the TOP 3.

Makeine could dominate in sales this season

The success of "Makeine: Too Many Losing Heroines!" can be attributed to its unique and parodic approach to the harem genre. The series, based on the light novels written by Takibi Amamori and illustrated by Imigimuru, has captured the public's attention for its irreverent humor and its ability to subvert the expectations of fans of the genre. Rather than following the typical formula in which a male protagonist is chased by multiple girls, "Makeine" focuses on female characters who, despite being archetypes of "losing heroines," actively fight their fate in comedic and often absurd situations.

The anime adaptation, produced by A-1 Pictures and currently airing, has played a crucial role in the franchise's rise in popularity. A-1 Pictures is known for its high quality animation and for having worked on other successful series such as "Sword Art Online" and "Kaguya-sama: Love is War". With their expertise and visually appealing approach, they have managed to make "Makeine: Too Many Losing Heroines!" not only a faithful adaptation of the light novels, but also highlight the humor and satire that have made the original work so popular.

The fact that the series is dominating physical bookings also sends a positive message to investors and producers. If sales continue as strong as they are now, we will likely see future continuations and more projects related to the franchise. This is especially significant in a market where decisions about new seasons and adaptations are often based on profitability and financial support from the fanbase.

"He surpassed "Oshi no Ko"".
"Kinnikuman is doing well, too."
"In the end, records are the most reliable."
"The bad thing is that there is no competition. The war between 'Girls Band Cry' and 'Jellyfish Can't Swim in the Night' last season was exciting."
"Did it overtake Russia quietly?"
"Seriously, I don't think it's funny at all."
"Makeine is released in September and the first volume of "Oshi no Ko" in October, with the second volume in November. I guess "Makeine" will sell between 3,000 and 4,000 copies, and "Oshi no Ko" between 4,000 and 5,000."
"LOL, "Shikanoko" is at the top by chance."
"'Makeine' is from Aniplex, which otakus hate. Why do they criticize "Shikanoko" and praise this?"
"'Oshi no Ko' has become completely irrelevant. I'm happy because I hate Aka Akasaka."
"Shikanoko," who was supposed to dominate, is in position 5,000. It turned out to be a one-season series."