Oshi no Ko asks not to make spoilers

This week the long-awaited second season of the "Oshi no Ko" anime premiered, generating great excitement among viewers and fans. However, in addition to the content of the anime itself, an advertisement aired during the broadcast also captured the attention of many.

• "Collaboration request for the manga 'Oshi no Ko' for everyone".

• "With the start of the second season, a significant increase in anime fans is expected."

• "Please avoid talking about the latest volume in public places."

During the broadcast on "ABEMA TV", a platform that offers the fastest and most simultaneous transmission with terrestrial television, a curious 15-second ad was shown after the opening and before the first part of the episode. This announcement, presented by Shueisha, informed about the upcoming release of volume 15 of the manga "Oshi no Ko", scheduled for July 18. What was peculiar about the ad was its unusually sober and direct tone.

The message of the announcement read simply: "On behalf of the manga 'Oshi no Ko', we ask for your collaboration." Instead of the usual flashy imagery or dynamic music, the ad consisted only of text on a black background and a serious tone of narration reminiscent of apology ads. The narrative urged fans to avoid discussing the events of the new volume in public places such as coffee shops, concert halls, hospitals, transportation and even in fishing ponds, to prevent spoilers.

This unusual approach generated a variety of reactions among viewers. Many appreciated the importance of the message, commenting things like, "It was the most interesting thing (apart from the episode)," "I think it's very important," and "This should apply to other shows as well." Some even recalled an incident in May, when an official from the Kyoto justice office was arrested following a dispute over a manga spoiler, underscoring the relevance of such announcements.

Shueisha's warning also comes at a crucial time, as the manga has recently entered its latest story arc, increasing fans' anxiety for upcoming story developments. Given this situation, the publisher considered it prudent to remind fans to be considerate and avoid ruining the experience for others by discussing important details in public.

Although the video was not broadcast on TV channels or streaming services, its exclusivity in ABEMA TV's real-time broadcast made it even more remarkable. It's unclear if the announcement will be repeated in the next episode, but the positive reaction and recognition of the importance of the message could influence future decisions.

Source: Yahoo! News Japan